Mombasa, the seaport city and second largest on the coast of Kenya, is the main tourist destination with borders on the Indian Ocean. Despite the low season, the nation’s tourist attraction city is still experiencing a boom.
According to Kenya Coast Working Group Chairman and Managing Director for PrideInn Hotels, Mr Hasnain Noorani, “the bed occupancy rate has floated between 55 and 70 per cent since January”. He further stated that in respect to tourism, the country has foreign tourists taking a bigger percentage compared to local tourists.
Mr Mohammed Omar, the General Manager of PrideInn Paradise Beach Resort, further attested to the increase that has been experienced by the international chattered and direct flight in Mombasa. According to him, “There has been a 25 per cent increase in the number of holidaymakers choosing Mombasa as a holiday destination since January. This is largely attributed to an increase in the number of chartered international, direct flight, and local daily flights received in Mombassa.”
The general manager further added that the season has shown more positive signs which in turn initiated an increase in the number of tourists that have shown a high percentage increase as opposed to previous years.
Another major factor that contributed to the boost in the tourism industry is the strong economic ties Kenya made with China, coupled with China’s reputation as the leading country in outbound tourism globally.
Mr Noorani also pointed out that a strong contributing factor is the current political stability and the government’s investment in the security sector; with innovations in security management which improved the safety of the tourist, therefore boosting the industry’s growth in the country.